The Science Behind Static Hair

We're diving into the electrifying world of static hair. We all know that feeling when our luscious locks decide to go on a wild adventure, standing on end and crackling with mischief. But fear not, because there's some sizzling science behind this hair-raising phenomenon!

You see, your hair is made up of atoms, and atoms are composed of positively charged protons, neutrally charged neutrons, and negatively charged electrons. Normally, the positive and negative charges in your hair are balanced, living in harmony like a symphony. However, when certain conditions come into play, things can get shockingly exciting.

One key factor is humidity—or the lack thereof. When the air around us is dry, like in the winter months, it sucks the moisture out of our hair, leaving it parched and primed for static electricity. As your hair loses moisture, it becomes positively charged, while the dry air carries negative charges. The result? A supercharged hairdo that's just itching to reach out and touch something.

But wait, there's more! The friction caused by brushing or rubbing your hair against different materials further exacerbates the situation. When you run a plastic comb through your hair, for example, it snatches electrons away, leaving your hair positively charged. The repulsion between similarly charged hairs causes them to stand up and away from each other, creating that iconic "I stuck my finger in a socket" look.

There are ways to tame this electrifying situation! Keeping the balance right with MOISTURE. 

Our Smoothing Kit has everything you need to battle static hair:

too good to be true shampoo: A superior strengthening shampoo that cleanses the scalp without stripping hair of natural oils. 
get glossy and tangle free conditioner: Hair is left full of natural movement and soft to the touch by adding lots of moisture.

seriously good styler: A multi-tasking hero that helps eliminate static, frizz and flyaways, instantly. Smooths and leaves hair feeling conditioned and manageable.